Course Content
Module 2. Understanding the Customer (Student Psychology)
Is module mein hum samjhenge ki students ka mindset, expectations, fears aur motivations kya hote hain. A counsellor tabhi effective hota hai jab woh sirf course nahi, balki student ki psychology ko samajh kar guidance deta hai. Yah lesson aapko sikhaayega kaise student ki need identify karein, unka confidence build karein, objections handle karein, aur unko right career path dikhayein—empathetically aur professionally.
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Protected: Introduction to VSERV Academy and Sales Overview

Rapport-Building Checklist

  1. Warm greeting

  2. Smile + confident tone

  3. Student ka name use karo

  4. Open-ended questions

  5. 60-second listening (no interruption)

  6. Simple language

  7. Trust-building statements

  8. No pressure approach


Do’s & Don’ts

✔ Do

  • Respect

  • Listen more

  • Guide with honesty

  • Make student feel valued

❌ Don’t

  • Rush

  • Pressure

  • Negative tone

  • Complicated technical language